Superbrands and YouGov have just done a survey of what's hot and what's not amongst 18-35 year olds. An entertaining read that confirms that I'm really not that trendy...
The coolest celebrities:
1) Andrew Flintoff
2) David Beckham
3) Sienna Miller
4) Angelina Jolie
5) Brad Pitt
The most uncool celebrities
1) Jordan
2) Kate Moss
3) Peter Andre
4) Pete Doherty
5) Victoria Beckham
The coolest royal family members
1) Prince Harry
2) Prince William
3) Zara Phillips
The coolest politicians
1) Boris Johnson
2) Kenneth Clarke
3) Tony Blair
4) Gordon Brown
The coolest musicians
1) James Blunt
2) Coldplay
3) Robbie Williams
The coolest alcohol and drinks brands
1) Stella Artois
2) Coca-Cola
3) Budweiser Budvar
4) Hoegaarden
5) Asahi
The coolest fashion brands
1) Diesel
2) Agent Provocateur
3) Alexander McQueen
4) Billabong
5) Vivienne Westwood/Topshop (joint 5th)
The coolest beauty brands
1) St Tropez
2) Bliss
3) Aussie
4) Stila
5) Dermalogica
The coolest car and bike brands
1) Audi
2) Suzuki
3) Saab
The coolest technology brands
1) PlayStation
2) Sony Ericsson
3) BlackBerry
4) Bose
5) Nokia
The coolest homeware brands
1) DeLonghi
2) The White Company
3) Gaggia
4) Poggenpohl
5) Fisher & Paykel
The coolest places - voted for by Londoners
1) Wagamama
2) British Airways London Eye
3) Design Museum
4) Fresh & Wild
5) Liberty
The coolest travel brands
1) Rough Guide
2) Trailfinders
3) STA Travel
4) Australia
The coolest media and entertainment brands
1) MSN
2) Rizla cigarette papers
3) The Sunday Times
4) The Times
5) Top Trumps
The coolest service brands
1) O2
2) 3 mobile
3) Orange
4) Coutts & Co
5) Smile.co.uk
Phil, is there a link for this.
I reckon you're too cool!
Posted by: Ben | November 11, 2005 at 04:15 PM